»Made 4 You« illustrates the significance of design as a central component of social and technological upheaval in the 21st century and raises awareness of its role as a driving force for positive change. New concepts for mobility, digital convergence, life and fun, life and work, health, and survival show how excellent design−going beyond aesthetics and functionality−is able to offer sustainable and successful solutions to the social and economic challenges of our time. Experts from these six subject areas answer the question: What makes for successful design today? What does positive change mean and what can strategic design achieve? How and where will the products and services of the future be created? How can we tackle resource shortages and social problems? And what do solutions for improvement mean in this context?